Why We Need Social Media Management Tools?
Social Media usage is breaking all records and is still increasing. All companies are working the social media channels. Initially, it was just Facebook, but now the list of social media channels to post your content is ever increasing.
learn more on: Social Media Marketing Guide For Small Business
Managing the social media presence has become a task by itself. Social media management tools made an entry, providing relief to the digital marketer from the hassles that they face in maintaining the online presence.
Learn more on: What is the Role of Social Media in Customer Service?
App(s) to manage all your social media activities sounds like a godsend. But, there are thousands of such social media management tools on the internet. How will you find out which one(s) are the best fit for you?
10 Social Media Management Tools That You Must Use in 2020!
We have here a list of apps that will make your life easier as a digital marketer in 2020. Select the right app, according to your requirements and goals. Social media management tools should help save you time, help in branding, have affordable price plans, be easy to organize, and easy to use.
#1 Hootsuite
Set up streams and monitor activities of different channels separately. Schedule your content and sync it with the calendar. You can connect to 35+ channels with Hootsuite. Reports features give an in-depth analysis of performances and customer engagement.
#2 Sprout social
An SM tool where you can categorize your messages. Live activity updates reduce the risk of duplicating tasks. It also lets you schedule content and use calendar views to have an idea of the workload. It is an excellent SM tool for analytics and gives comprehensive reports.
#3 AgoraPulse
It has an inbox where you have all your social media messages, and you can reply to them. You can also schedule publishing your content. It helps in moderation and filter out spam. Many reports are available to check your activity.
#4 Tailwind
Tailwind is a social media tool for Pinterest and Instagram. Its tribe feature is unique and helps network with your peers and share all posts in the tribe, not just your own. It schedules pins and posts. It helps analyze engagement on Pinterest, which is different from Facebook and Instagram.
#5 MavSocial
It has an inbox where you can read and reply to threads and assign tasks to your team. You can manage photos and videos with their Digital Library. You can also buy from their stock images and edit them in the app. It also has a scheduler and reports feature.
#6 Sendible
It curates all your social media messages on one dashboard. It allows has a scheduler for your posts, and a reports feature to analyze your activities. It will enable you to connect to almost all social media platforms.
#7 Buffer
You can plan, organize, and schedule for posts across multiple social media channels like Facebook, Instagram, Pinterest, Twitter, and LinkedIn. You also get to analyze the marketing campaigns and compare their efficiency in one place.
#8 Facebook Creative Studio Manager
Facebook page is an integral part of every company’s online branding. This Facebook manager is for Facebook and Instagram only. You can plan and create Facebook ads and filter your audience with this tool.
#9 Planable.io
You can compile posts from various channels, collaborate with your team in real-time on planable.io. You can see a preview of how your content will look like when it goes live. You can also schedule posts, check feedbacks and reviews, and more.
#10 Audiense
Audiense is for identifying your audience (of any size), analyze behavior, and their social activities. You can strategize marketing opportunities armed with your target’s interests, and engage accordingly.
Please do share your views and other social media management tools that we missed here in the comments section.